./OPTIDIGITAL

A boutique digital studio. We design, build and automate the digital side of your business — optimised, and built right.

01

What we run

// 4 modules
01

Web Design

Sites and interfaces with a point of view. Fast, accessible, and unmistakably yours — never a template in disguise.

$ ./run web-design
02

Software Development

Web platforms, apps and custom tooling. Production code, sensible architecture, shipped and maintained.

$ ./run software
03

AI Automation

Agents and workflows that quietly remove the busywork — wired into the tools your team already uses.

$ ./run ai-automation
04

Marketing

Brand, presence and growth — engineered like product, measured like one too.

$ ./run marketing
02

Why the ./

// the quiet signature

./ is Unix for “run this.” It's the whole promise in two characters: we don't just hand over files — we ship things that execute.

OptiDigital is small on purpose. You work directly with the people building the work, every decision considered against the alternative before it ships. One studio, one standard: if it carries the mark, it was built right.

03

What people ask

// ./faq --interactive

We design, build, and automate the digital side of your business — the website, the software behind it, the AI agents that quietly do the busywork, and the brand and growth work that brings people here. Four services, one studio, one standard.

Small on purpose. You work directly with the people building the work — no account managers, no handoffs, no funnel. Specialists come in for what they're best at, and they're people we already trust.

Projects start around $500 for something small and well-defined — a landing page, a single automation, a focused tightening pass — and scale into the five figures for custom platforms, longer builds, or anything with real ongoing complexity. Fixed fee where the scope is clear; monthly where it isn't. You always know the number before we start — no creeping bills, no surprise line items.

A focused web build runs 3–6 weeks. A custom platform or AI automation, 6–14. We work in short sprints with weekly check-ins, so you see real progress in week one — not a slide deck in week three.

Yes — most clients are. Our job is to translate. We explain trade-offs in plain English, not jargon, and make the call when you'd rather we just decide.

Short and unceremonious. A 30-minute call to understand the brief. A written scope and a fixed quote. Build in public — you see the work as it ships, not after. Launch. Maintain only if you want us to.

Always. Code, designs, accounts, domains, content — you keep everything. We hand it over in a form you can keep building on, with another teammate or another studio, with no lock-in and no rented infrastructure.

If you want us to, yes. Most clients pick a small monthly retainer for ongoing fixes, tweaks, and the inevitable “can we add…” asks. If you'd rather take it in-house, that works too.

Whatever the project actually needs, not whatever's trending. Mostly TypeScript, React, Next.js, Postgres, and Vercel on the web; Python and the major model providers for AI; Swift or React Native when mobile makes sense. Boring, proven tools over novelty.

Send a brief — anything from a paragraph to a deck — through the form below, or email hello@optidigital.dev. You'll get a reply within a day, from the person who'd actually build it.

Let's build something ./optimised

Have something worth shipping? Send the brief — you'll talk to the person who builds it, not a funnel.

// or email hello@optidigital.dev directly// or message on whatsapp available for new work · 2026